
Short answer: Yes. Google announced on October 28, 2026 that restaurants can now choose which third-party ordering providers appear on their Business Profile on Google Search and Maps, and can opt out of specific providers from their own dashboard instead of asking each delivery platform to take a link down. If you run a restaurant in Fort Wayne, Auburn or anywhere in Northeast Indiana, it is worth ten minutes this week to see which ordering buttons your listing shows and whether each one is the one you want customers to tap.
The announcement came from Lisa Landsman at Google on LinkedIn, and Search Engine Roundtable reported it on October 28. Restaurant owners have asked for this for years, so it deserves a plain explanation of what the sources actually say. It also deserves some caution. Our sources are a trade-press report, a forum thread and Google's help page, and we could not open the original LinkedIn post. We mark below which details come straight from Google and which are a reporter's reading of a screenshot.
This post is about one narrow thing: the ordering links on a restaurant's Google listing. It is not a verdict on whether delivery apps are good or bad for your business. That is a decision about your margins, your kitchen and your customers, and it belongs to you. What we can do is explain where the links come from, how the control works as far as it has been described, and how to check your own profile without breaking anything.
Key Takeaways
- On October 28, 2026, Google said restaurants can “manage and opt out of specific providers directly from your dashboard” instead of “submitting requests to individual delivery platforms to remove or disconnect a feed.”
- Search Engine Roundtable's report names Uber Eats, DoorDash, Instacart and Grubhub as examples, and says the control appears to let you show an option for pickup, delivery or both. That detail is the reporter's reading of a screenshot.
- Google's help page says third-party providers who state they have an authorized relationship with your business are listed on your profile automatically.
- The same page says providers must remove a link within 5 business days once a business makes a request, and that you can mark one option as preferred for pickup or delivery.
- Google's own advice in the announcement is to audit your ordering channels this week and make sure every link leads to an accurate menu.
What Did Google Change on October 28?
Search Engine Roundtable's Barry Schwartz reported that Google has added the ability to manage and control third-party ordering services on an individual basis for restaurants inside Google Business Profiles. In his words, you can disable features completely or partially. His shorthand example was that if you want to turn off Uber Eats, DoorDash, Instacart, Grubhub or others, you should now be able to.
The announcement itself is a LinkedIn post by Lisa Landsman of Google. As quoted in the report, she wrote: “One of the most frequent requests we hear from restaurant operators is simple: more control over their ordering links.” She then described the change this way: restaurants now have direct control over which third-party ordering options appear on their Business Profile on Google Search and Maps. “Instead of submitting requests to individual delivery platforms to remove or disconnect a feed, you can now manage and opt out of specific providers directly from your dashboard.”
Landsman also listed three points that are worth reading closely, because they show how Google wants owners to think about the feature:
- Direct control. You decide which partners represent your brand on your profile. If an integration no longer fits your operations, margins or kitchen flow, you can turn it off yourself.
- Diner choice. While direct ordering is always a priority, she wrote, keeping a mix of trusted providers can also work in your favor, because diners often stick to the platforms where they hold active subscriptions or stored payment details. Giving them choices can mean capturing an order that might otherwise go elsewhere.
- Regular audits. She asked owners to take a moment this week to check their profile, review their active ordering channels, and make sure every link leads to an accurate menu and a smooth guest experience.
Schwartz added one observation of his own: it looks like you can control whether an ordering option shows as pickup, delivery or both. That comes from a screenshot Landsman posted, and a thread on the Local Search Forum notes the image used a placeholder reading “Provider.com” rather than a real provider name. So the screenshot shows the idea of the control, not necessarily the final screen. We have not seen the live dashboard for a restaurant account, and we are not going to describe buttons we have not seen.
The reaction on that forum was short and blunt. One member wrote that Google now allows restaurants to hide DoorDash and Grubhub as ordering options on their listing, and called it “long overdue.” A forum moderator agreed. That tells you the change was wanted. It does not tell you how well it works yet.

Where Do the Ordering Links on Your Google Listing Come From?
Many owners are surprised to learn they did not add some of the buttons on their own listing. Google's help page, “Manage online ordering options,” explains the two sources. Customers can place pickup and delivery orders through your profile with Order with Google, and the options they see can come from third-party providers or from links you add yourself.
The first source is the provider. For U.S. businesses, Google says third-party providers who state that they have authorized relationships with your business are listed on your profile automatically. Read that sentence twice. The trigger is the provider stating that the relationship exists. It does not say you clicked a button in your Google dashboard to accept each one. If you signed up with a delivery platform at some point, that platform may be feeding a link to your listing, and its link may be updated automatically as well.
The second source is you. Google lets you add custom links that send customers to another web page where they can order from your restaurant. Those links show on your profile in Search and Maps. For a restaurant that takes orders on its own website or through its own ordering system, this is the way to put that page in front of customers.
What Google's Help Page Says You Can Do From Food Ordering
- Find it: go to your Business Profile and select Food ordering.
- Add and manage: add third-party providers and custom ordering links, and use the Add a link option at the bottom of the list.
- Set a preferred option: pick a provider or link, select Set as preferred, then turn Preferred for pickup and Preferred for delivery on or off and save.
- Remove a specific provider: pick the provider or link and select Remove link.
- Switch everything off: turn Accept orders on your profile off, which hides any third-party order options and links you added.
One detail is easy to miss. Google notes that you will not be able to turn pickup or delivery on or off for a provider that does not offer that option. So a platform that only handles delivery will not let you mark it as preferred for pickup. That is a sensible limit, and it means the preferred setting works best when you know what each of your providers actually offers.
A second caution comes from how the page is written. It describes where ordering options appear differently by region. In some countries the options sit under an Order online button, and in others the Place an order links may appear separately on the profile. What a Fort Wayne customer sees on their phone may not match a screenshot from another market.

How Did Restaurants Remove a Provider Before This?
Not easily, and the history explains why the announcement landed so well. Search Engine Roundtable has followed this thread for years. In July 2023 it reported on Google's food ordering settings, which by then let restaurants set Grubhub or any listed provider as preferred for pickup or delivery. The same coverage noted a new option to request that a provider be removed. The person who spotted it, Claudia Tomina, wrote that restaurants had never had a View Menu option, that Set as preferred had been removed for a while and was back, and that the Remove Provider link was new.
In February 2024 the process changed again. Search Engine Roundtable reported that Google had begun requiring third-party integrations to supply a “remove provider link” so a business could take them off a Google listing more easily. In practice, as Tomina described it, that link went to the provider's own landing page with instructions for disabling the integration. Some providers had a form. Others told the merchant to contact their support desk.
That is the workflow Landsman is describing when she says owners had to submit requests to individual delivery platforms. Each platform handled it its own way, and Google's help page backs up the timing: once a business makes a request, providers must remove third-party links from a profile within 5 business days. If a provider does not act, Google gives a form to report a violation.
So the practical shift is from asking the platform to do it to doing it yourself in the dashboard. We want to be careful here. Google's help page, which we read on November 1, still describes the Remove link route and the 5-business-day rule, and does not mention the new wording from the announcement. Either the page has not caught up or the dashboard control works through the same mechanism. We cannot tell which from outside a restaurant's account, and Google has not said.
Should You Turn Off a Delivery App or Keep It?
This is the real decision, and no source we read can make it for you. Google's own framing tilts toward keeping options. Landsman wrote that direct ordering is always a priority but that a mix of trusted providers can help, because diners often use the platform where they already have a subscription or saved payment details. That is Google speaking, and Google has a stake in being the place where orders begin. The point is plausible on its face, since people tend to open the app where their card is already saved, but we have no local data on how often that happens.
Against that, she acknowledged the other side in the same post: if an integration no longer fits your operations, margins or kitchen flow, you can turn it off yourself. Those three words, operations, margins and kitchen, are the right questions. We do not publish fee figures for any platform here, because fees depend on your contract and change. Your own statements and agreements are the right source for that.
Questions to Ask Before Removing or Keeping a Provider
- Is the menu behind the link correct? Open it as a customer. Wrong prices, discontinued items and old hours are the common reasons to pull a link.
- Can your kitchen handle the volume it sends? A link that sends more tickets than a Friday night crew can fill is a problem for reviews, not only for margins.
- What do the numbers say? Look at your own sales by channel for the last few months before you decide, and not at a general claim about what is typical.
- Do you have a working direct option? Removing a provider only helps if your own ordering link, phone number or website gives customers a good path instead.
- Is the relationship authorized? If a provider you never signed up with appears on your listing, that is a reason to ask why, and Google's page gives a way to report providers who do not act.
- Who answers when it breaks? Know whose support line handles a wrong order that came through a Google button.
A middle path is worth knowing about. You do not have to choose between all or nothing. Google's help page lets you mark one provider or link as preferred for pickup and one for delivery. A restaurant with a decent website order page could set that page as preferred and leave a delivery app available as a second choice for customers who live in it. That follows Landsman's own advice about diner choice while keeping your direct link first in line. It is an idea to test, not a result we can promise, because we have no data on how the preferred setting changes which button customers tap.
If you want a wider look at how restaurants use search and AI to get found, our guide to restaurant marketing with AI covers the other pieces: reviews, menus and local search.
How Do You Audit Your Ordering Links This Week?
You do not need a tool for this. You need a phone, your profile login and about fifteen minutes. The steps below are built from Google's help page and Landsman's advice, with a few of our own notes marked as such.
A 15-Minute Ordering Link Audit
- Look at your listing as a customer first. Search your restaurant's name and city on your phone. Note every ordering button or link you see and where each one goes. This is our suggestion, and it is the fastest way to find a surprise.
- Open Food ordering in your dashboard. Go to your Business Profile and select Food ordering. Write down each provider and custom link in the list.
- Tap every link and read the menu it opens. Landsman's advice is to make sure every link leads to an accurate menu and a smooth guest experience. Check prices, hours and whether sold-out items still show.
- Decide your preferred option for pickup and for delivery. Use Set as preferred, then the Preferred for pickup and Preferred for delivery toggles. Save.
- Remove only what you have decided to remove. Select the provider and Remove link, or use whatever opt-out control your dashboard now shows. Then check back after a few days, since Google says providers have up to 5 business days to remove a link on request.
- Be careful with the master switch. Turning off Accept orders on your profile hides every third-party option and link you added. Use it only if you mean to.
- Add or fix your own link. If you take orders on your own website, add it as a custom link. Make sure it loads fast on a phone and shows today's menu.
- Write down the date and what you changed. Our recommendation. If sales shift next month, you will want to know what you did and when.
Timing matters this month. The weeks around Thanksgiving, Black Friday and the December holidays are when more people look for somewhere to eat or order from, and when menus and hours drift. If you change the ordering links, also check your holiday hours at the same time. We covered the dates and rules in our post on holiday hours on Google, and it takes a few extra minutes to do both while you are already in the dashboard.
One more reason to look closely: Google allows other people to suggest changes to a profile. If someone suggests a wrong edit, you have a limited time to reject it. Our post on Google's four-day window to reject profile edits explains how that works. A tidy ordering section is easier to defend if you have already checked it yourself.

What Does This Mean for Northeast Indiana Restaurants?
We do not have local data on how many Northeast Indiana restaurants have third-party links on their listings, or how many orders come through them, and we will not guess. What we can do is describe how the same fix looks for different kinds of places. These are our own applications of the sources above, using generic examples rather than any client's numbers.
- Small-town diners and family restaurants: Some take most of their business at the counter and on the phone, and may have signed up for a delivery platform years ago and forgotten about it. A stale link to an old menu is the biggest risk. If you no longer deliver, or the platform has your prices wrong, removing the link is the cleanest fix.
- Pizzerias and fast casual: Ordering is the main product here, so the preferred setting matters most. Decide which path you want customers to take at the busiest hours, and test it on a Friday night, not only on a quiet afternoon.
- Coffee shops and bakeries: Pickup is often the point. Check that each provider shows pickup if you offer it, and that your own link handles pre-orders the way you want. Google notes you cannot turn on an option a provider does not offer.
- Restaurants with a catering side: Third-party links are usually built for single meals. If your catering orders go through a phone call or a form, make sure your profile points people there, and that the delivery app is not the only visible path.
- Multi-location owners: Each location has its own list of providers, and a link that is right for one town may be wrong for another. We did not find a report saying how the new controls work across several locations, so check them one at a time before assuming a single change applies everywhere.
As far as we can tell, the change does not touch other kinds of businesses. If you run a dental office, a plumbing company or a retail shop, nothing we read applies to you directly. The same habit still does: look at what your listing links to, and make sure each link goes where you want it to. A booking link that points to a retired scheduler is the same kind of problem as a stale delivery menu.
What Do We Still Not Know?
A fair amount, and we would rather list it than paper over it.
- We could not open Landsman's LinkedIn post, so every quote from it comes from Search Engine Roundtable's coverage. If the post says something different, that post wins.
- We have not seen the live dashboard on a restaurant account. The pickup and delivery control comes from Schwartz's reading of a screenshot that, per the Local Search Forum thread, used a placeholder provider name.
- We do not know whether the new opt-out works instantly, or follows the 5-business-day timeline in Google's help page. That page, as of November 1, does not describe the new wording.
- We do not know if a provider you opt out of can add itself back later through its own integration. Google's page says providers who state they have an authorized relationship are listed automatically, so this is a fair question to watch.
- We do not know how rolling this out will go. Google has not said whether the control is available to every U.S. restaurant at once, and a forum thread is not a rollout schedule.
- We found no study measuring what happens to orders when a restaurant removes a delivery app link from its listing. Anyone who gives you a percentage for that today is guessing.
What we do know is cheap to act on. Checking your links takes minutes, changes can be reversed, and an accurate menu behind every button helps whichever provider you keep. If you find the new control in your dashboard and it behaves differently from what we described, tell us and we will update this post.
Want a Second Pair of Eyes on Your Restaurant's Google Listing?
Button Block reviews Google Business Profiles for Northeast Indiana businesses: hours, categories, links and the details customers and AI answers pull from. We can walk through your ordering section with you, check every link from a customer's phone, and tell you plainly if it already looks right.
Frequently Asked Questions
- Can a restaurant now remove DoorDash or Grubhub from its Google listing?
- According to Search Engine Roundtable's report of Google's October 28, 2026 announcement, restaurants can now manage and opt out of specific third-party ordering providers from their own dashboard. Google's help page also describes a Remove link option under Food ordering. Check your own dashboard to see exactly what it shows for your listing.
- Where do I find the ordering settings on my Business Profile?
- Google's help page says to go to your Business Profile and select Food ordering. From the list there you can pick a provider or link, set it as preferred for pickup or delivery, add a link of your own, or remove a link. The exact screens can vary by account and region.
- How long does it take a delivery platform to remove its link?
- Google's help page says that once a business makes a request, providers must remove third-party links from a profile within 5 business days. If a provider does not process the request, Google says you can report a violation. Google has not said whether the newer dashboard controls change that timeline.
- What does the Accept orders on your profile switch do?
- Google's help page says that if you turn off Accept orders on your profile, any third-party order options and links you added are hidden from your Business Profile. It is a bigger switch than removing one provider, so check what customers see before you use it.
- Should I add a link to my own online ordering page?
- Google lets you add custom links that send customers to a page where they can place an order, and lets you mark a link as preferred for pickup, delivery or both. Whether that is right for your restaurant depends on whether your own ordering page works well and who handles the orders.
- Does this change affect plumbers, dentists or retail shops?
- The announcement and Google's help page are about food pickup and delivery ordering for restaurants. We found nothing in the sources we read that applies it to other business types. A retail shop or trade business with a booking or order link should still review what its profile points to.
Sources & Further Reading
- Search Engine Roundtable, “Google Business Profiles Finally Adds Third-Party Ordering Controls” (Barry Schwartz): seroundtable.com (October 28, 2026, read November 1, 2026): the announcement, Lisa Landsman's quoted statements, and the reporter's reading of the screenshot.
- Google Business Profile Help, “Manage online ordering options”: support.google.com (read November 1, 2026): Food ordering, preferred providers, Remove link, the 5-business-day rule, the Accept orders switch, authorized third-party providers and custom links.
- Local Search Forum, “Restaurant GBPs can now alter the 3rd party providers on their listing”: localsearchforum.com (read November 1, 2026): practitioner reaction, and the note that the announcement screenshot used a placeholder provider name.
- Search Engine Roundtable, “Google Business Profiles Disabling Third-Party Ordering Providers”: seroundtable.com (February 2024, read November 1, 2026): Google's requirement that providers supply a remove-provider link, and how it worked in practice.
- Search Engine Roundtable, “Google Business Profiles Food Ordering Settings”: seroundtable.com (July 2023, read November 1, 2026): the earlier preferred-provider and request-removal options.
