AI-PoweredDigital Agency
Auburn, Indiana
Leveraging AI to empower Auburn businesses with competitive advantage through cutting-edge digital solutions.
Free Website Performance Audit
Get your Performance, SEO, Accessibility & Best Practices scores instantly
Our Services
Comprehensive digital solutions tailored to elevate your business in today's competitive landscape
Web Development
Custom websites and web applications built with cutting-edge technology to deliver exceptional user experiences and drive business growth.
AI Consulting
40 years of business expertise meets cutting-edge AI. We don't just talk AI — we build it. Let a family that understands business help you navigate the AI landscape.
Paid Ads Management
Get customers immediately with targeted ads on Facebook, Google, Instagram, LinkedIn, TikTok — and emerging AI platforms. True ROI backed by 40 years of family business expertise.
AI Solutions
Harness the power of artificial intelligence to automate processes, gain valuable insights, and create personalized customer experiences.
E-Commerce Solutions
Powerful e-commerce platforms that drive sales, manage inventory, and deliver seamless shopping experiences.
Digital Marketing
Data-driven marketing strategies that increase visibility, engage your target audience, and convert visitors into loyal customers.
Answer Engine Optimization
Get featured in ChatGPT, Perplexity, and AI Overviews. Dominate zero-click search.
SEO
Comprehensive search engine optimization that improves rankings, drives organic traffic, and increases online visibility.
Content Creation
Compelling content that tells your story, engages your audience, and drives action—from fully human-written to AI-assisted options.
Website Design
Beautiful, user-centric website designs that captivate visitors and drive conversions through exceptional visual experiences.
Branding & Design
Strategic brand identity and design that captures your essence, differentiates you from competitors, and resonates with your audience.
Digital Strategy
Comprehensive digital transformation strategies that align technology with your business goals for sustainable growth.
Conversion Optimization
Data-driven optimization strategies that turn more visitors into customers through systematic testing and improvement.
ROI Reporting
Clear, actionable insights that prove the value of your digital investments with comprehensive analytics and reporting.
Meet the Button Gang
The experts behind Button Block's success
Recent Articles
Insights and expertise from our team
LinkedIn Video Strategy for B2B: The Complete 2026 Guide
Video watch time on LinkedIn is up 36% YoY, with native video generating 5x more engagement than external links. Complete guide to B2B video strategy, algorithm optimization, and production workflows for 2026.
Ken W. Button
Technical Director
The Zero-Click Reality: What 69% Zero-Click Search Means for Your Business in 2026
58.5% of US searches end without a click, and AI Overviews push this to 83%. Complete guide to surviving and thriving in a zero-click search world with Rand Fishkin's strategies and measurable alternatives.
Haley C.R. Button-Smith
Content Creator / Digital Marketing Specialist
AI Visibility Tools for Small Business: The Complete 2026 Guide
LLM-driven traffic is up 800% YoY, yet most businesses have zero visibility into AI responses. Complete guide to the 8 best AI visibility tools including Otterly.AI, Semrush, and Profound for tracking your brand in ChatGPT, Perplexity, and beyond.
Lucas M. Button
Founder & CEO
Why Choose Us
Our approach combines innovation, expertise, and a commitment to your success
Local Expertise
Based in Auburn, 25 miles from Fort Wayne, with clients across DeKalb, Allen, and Steuben counties. We know the local market because we live here.
AI-Powered Development
Multi-model AI systems using Claude, Gemini, and custom integrations. We build with Next.js, React, and modern tools that enterprise companies use.
Results You Can Measure
Every project includes analytics setup and reporting. You'll see exactly how your website performs—traffic, leads, conversions—not just vanity metrics.
Family Business Values
We're a father-son team, not a faceless agency. You'll work directly with us—no account managers, no handoffs, no runaround.
Everything Connected
Website, SEO, ads, and analytics all built to work together. No patchwork of disconnected tools—one cohesive system you actually understand.
We Answer the Phone
Need a quick update? Have a question? Call or text (260) 573-8616. Real humans, same day response, no ticket systems.
Frequently Asked Questions
Common questions about our digital services
What Our Clients Say
Success stories from businesses we've helped transform
"Button Block, LLC created me a very professional and very easy to use website, that has completely changed my business. Because of the work that Lucas did with my website my business has taken off!! He is very professional and easy to work with and would highly recommend him to anyone who is looking to have an effective website built."
Adam Minnick
Owner
Minnick Lawn Care
"Working with Lucas Button has been great. He's doing more than just handling the website for Factory Direct Home Center; he helped us build a marketing plan that actually makes sense for our specific business. Lucas really took the time to understand the manufactured home industry and what our customers need. He's using modern tools and strategies, including AI, in a way that's practical and effective for us. He's professional, responsive, and always has solid ideas. If you're looking for someone who will be a real partner in growing your business, not just a web developer, I highly recommend Button Block."
Kyle Dudgeon
Owner
Factory Direct Homes Center