AI-PoweredDigital Agency
Auburn, Indiana
Leveraging AI to empower Auburn businesses with competitive advantage through cutting-edge digital solutions.
Free Website Performance Audit
Get your Performance, SEO, Accessibility & Best Practices scores instantly
Our Services
Comprehensive digital solutions tailored to elevate your business in today's competitive landscape
Web Development
Custom websites and web applications built with cutting-edge technology to deliver exceptional user experiences and drive business growth.
AI Consulting
40 years of business expertise meets cutting-edge AI. We don't just talk AI — we build it. Let a family that understands business help you navigate the AI landscape.
Paid Ads Management
Get customers immediately with targeted ads on Facebook, Google, Instagram, LinkedIn, TikTok — and emerging AI platforms. True ROI backed by 40 years of family business expertise.
AI Solutions
Harness the power of artificial intelligence to automate processes, gain valuable insights, and create personalized customer experiences.
E-Commerce Solutions
Powerful e-commerce platforms that drive sales, manage inventory, and deliver seamless shopping experiences.
Digital Marketing
Data-driven marketing strategies that increase visibility, engage your target audience, and convert visitors into loyal customers.
Answer Engine Optimization
Get featured in ChatGPT, Perplexity, and AI Overviews. Dominate zero-click search.
SEO
Comprehensive search engine optimization that improves rankings, drives organic traffic, and increases online visibility.
Content Creation
Compelling content that tells your story, engages your audience, and drives action—from fully human-written to AI-assisted options.
Website Design
Beautiful, user-centric website designs that captivate visitors and drive conversions through exceptional visual experiences.
Branding & Design
Strategic brand identity and design that captures your essence, differentiates you from competitors, and resonates with your audience.
Digital Strategy
Comprehensive digital transformation strategies that align technology with your business goals for sustainable growth.
Conversion Optimization
Data-driven optimization strategies that turn more visitors into customers through systematic testing and improvement.
ROI Reporting
Clear, actionable insights that prove the value of your digital investments with comprehensive analytics and reporting.
Meet the Button Gang
The experts behind Button Block's success
Recent Articles
Insights and expertise from our team
Marketing Automation: 8 Workflows Saving 10+ Hours a Week
Most marketing automation fails because it automates the wrong things. Here are 8 workflows with real tools and honest time estimates that save small business owners 10+ hours a week.
Ken W. Button
Technical Director
Why Fort Wayne Businesses Waste 40% of Their Google Ads Budget
Most Fort Wayne businesses running Google Ads are bleeding budget on broken tracking, poor campaign structure, and signals that confuse Smart Bidding. Here's what to fix first.
Lucas M. Button
Founder & CEO
Content Marketing ROI for Small Business: A 2026 Reality Check
Most small businesses can't tell if their content marketing is working — because they measure the wrong things. Here's a practical scorecard for what actually drives results.
Haley C.R. Button-Smith
Content Creator / Digital Marketing Specialist
Why Choose Us
Our approach combines innovation, expertise, and a commitment to your success
Local Expertise
Based in Auburn, 25 miles from Fort Wayne, with clients across DeKalb, Allen, and Steuben counties. We know the local market because we live here.
AI-Powered Development
Multi-model AI systems using Claude, Gemini, and custom integrations. We build with Next.js, React, and modern tools that enterprise companies use.
Results You Can Measure
Every project includes analytics setup and reporting. You'll see exactly how your website performs—traffic, leads, conversions—not just vanity metrics.
Family Business Values
We're a father-son team, not a faceless agency. You'll work directly with us—no account managers, no handoffs, no runaround.
Everything Connected
Website, SEO, ads, and analytics all built to work together. No patchwork of disconnected tools—one cohesive system you actually understand.
We Answer the Phone
Need a quick update? Have a question? Call or text 260.577.3009. Real humans, same day response, no ticket systems.
Frequently Asked Questions
Common questions about our digital services
- What digital services does Button Block offer in Auburn, Indiana?
- Button Block provides comprehensive digital services including custom web development, AI-powered solutions, SEO, Answer Engine Optimization (AEO), digital marketing, website design, branding, content creation, advertising management, and conversion optimization. We specialize in helping Auburn, Fort Wayne, and Northeast Indiana businesses leverage cutting-edge technology for competitive advantage in the digital marketplace.
- How does Button Block use AI to help local businesses?
- Button Block integrates practical AI solutions tailored for small to mid-sized businesses. This includes AI-powered chatbots for customer service, marketing automation for efficiency, content generation assistance, data analysis for insights, and Answer Engine Optimization to get your business featured in ChatGPT, Perplexity, and Google AI Overviews. We focus on AI applications that deliver measurable ROI.
- What areas does Button Block serve from Auburn, Indiana?
- Button Block serves Auburn, Fort Wayne, DeKalb County, Allen County, Steuben County, and all of Northeast Indiana with in-person consultations and local expertise. We also work with clients nationally through remote collaboration. Our Auburn location allows us to provide personalized, hands-on service while our digital expertise enables us to compete globally.
- What makes Button Block different from other digital agencies?
- Button Block combines Indiana local expertise with cutting-edge AI technology, providing personalized service that larger agencies cannot match. As a family-run business, you work directly with experienced professionals on every project. We focus on measurable results with transparent ROI reporting, and we're pioneers in Answer Engine Optimization (AEO) to help your business get found by AI search tools.
- What is Answer Engine Optimization (AEO) and why does it matter?
- Answer Engine Optimization (AEO) is the practice of optimizing your content to appear in AI-powered search tools like ChatGPT, Google AI Overviews, and Perplexity. With 40% of Gen Z preferring social and AI search over Google, AEO is essential for future-proofing your digital presence. Button Block is a leader in AEO, using structured data, schema markup, and strategic content to get businesses featured in AI-generated answers.
- How much do Button Block's digital services cost?
- Button Block offers competitive pricing scaled for small to mid-sized businesses. Website projects typically range from $2,000-$15,000 depending on complexity and features. Ongoing digital marketing and SEO services start at $500/month. We provide free consultations and detailed proposals with transparent pricing before any commitment, ensuring you understand exactly what you're investing in.
- How can I get started with Button Block?
- Getting started is easy. Contact us through our website or call for a free consultation. We'll discuss your business goals, assess your current digital presence, and recommend a tailored strategy. There's no obligation, and you'll receive a detailed proposal outlining scope, timeline, and investment. Most projects begin within 1-2 weeks of approval.
What Our Clients Say
Success stories from businesses we've helped transform
"Button Block, LLC created me a very professional and very easy to use website, that has completely changed my business. Because of the work that Lucas did with my website my business has taken off!! He is very professional and easy to work with and would highly recommend him to anyone who is looking to have an effective website built."
Adam Minnick
Owner
Minnick Lawn Care
"Working with Lucas Button has been great. He's doing more than just handling the website for Factory Direct Home Center; he helped us build a marketing plan that actually makes sense for our specific business. Lucas really took the time to understand the manufactured home industry and what our customers need. He's using modern tools and strategies, including AI, in a way that's practical and effective for us. He's professional, responsive, and always has solid ideas. If you're looking for someone who will be a real partner in growing your business, not just a web developer, I highly recommend Button Block."
Kyle Dudgeon
Owner
Factory Direct Homes Center