Our Services

Comprehensive digital solutions tailored to your business needs

Lucas Button

Lucas Button

CEO & Founder

We're Not Just Another Agency

Button Block started in Auburn, Indiana with a simple idea: local businesses deserve the same quality digital services that big companies get, but with personal attention and honest pricing. As a family-owned business, we understand what it means to build something from the ground up.

Too many agencies treat clients like ticket numbers. We do things differently. When you work with Button Block, you work directly with Ken and Lucas—the people who actually build your website, create your marketing strategy, and care about your success. No account managers, no junior staff learning on your dime.

We combine decades of technology experience with a genuine passion for helping Northeast Indiana businesses thrive. From Auburn to Fort Wayne, from mom-and-pop shops to growing enterprises, we've seen firsthand how the right digital presence can transform a business.

We started Button Block because we believed local businesses were being underserved. Every project we take on, we ask ourselves: would we be proud to show this to our neighbors? That's the standard we hold ourselves to.

Digital Solutions That Actually Work

From web development to digital marketing, we provide end-to-end solutions to help your business thrive in the digital landscape.

Modern web development workspace with responsive design across multiple devices

Web Development

Beautiful, fast websites that turn visitors into customers

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AI consulting strategy session with business intelligence and artificial intelligence roadmap

AI Consulting

40 years of business expertise meets cutting-edge AI. We don't just talk AI — we build it. Navigate the AI landscape with a family that understands business.

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Paid ads management dashboard with campaign performance across Facebook, Google, Instagram, LinkedIn and TikTok

Paid Ads Management

Get customers immediately with targeted ads on Facebook, Google, Instagram, LinkedIn, TikTok — and emerging AI platforms. True ROI from a family with 40 years of expertise.

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Artificial intelligence neural network and machine learning algorithms visualization

AI Solutions

Intelligent automation and machine learning for your business

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E-commerce solutions with shopping cart, product displays, and online store management in Auburn Indiana

E-Commerce Solutions

Powerful e-commerce platforms that drive sales, manage inventory, and deliver seamless shopping experiences.

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Beautiful website design showcase with modern UI/UX interface

Website Design

Stunning, user-friendly designs that engage and convert

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Digital marketing strategy with social media, SEO, and analytics visualization

Digital Marketing

Get found online and grow your customer base

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Answer Engine Optimization for ChatGPT, Perplexity, and Google AI Overviews in Auburn Indiana

Answer Engine Optimization

Get featured in ChatGPT, Perplexity, and AI Overviews. Dominate zero-click search with AI-optimized content.

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Search engine optimization services with keyword research and ranking improvement in Auburn Indiana

Search Engine Optimization

Comprehensive SEO that improves rankings, drives organic traffic, and increases online visibility.

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Content creation and copywriting services for blogs, websites, and marketing in Auburn Indiana

Content Creation

Compelling content that tells your story, engages your audience, and drives action—from fully human-written to AI-assisted options.

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Digital advertising campaigns with PPC management and ad metrics dashboard

Digital Advertising

Targeted campaigns that reach the right audience

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Brand identity design with creative logo and branding elements

Branding & Design

Stand out with a memorable brand your customers love

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Strategic planning visualization with business roadmap and team collaboration

Digital Strategy

Data-driven roadmaps to achieve your business goals

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Conversion optimization dashboard with A/B testing and user experience metrics

Conversion Optimization

Turn more visitors into customers with data-driven improvements

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ROI reporting analytics dashboard with performance metrics and business intelligence

ROI Reporting

Track, measure, and optimize your marketing investment

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IT solutions infrastructure with cloud computing and network systems

IT Solutions

Reliable tech that keeps your business running smoothly

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What Our Clients Say

Real results from real Indiana businesses

"
★★★★★

"Working with Lucas Button has been great. He's doing more than just handling the website for Factory Direct Home Center; he helped us build a marketing plan that actually makes sense for our specific business. Lucas really took the time to understand the manufactured home industry and what our customers need. He's using modern tools and strategies, including AI, in a way that's practical and effective for us. He's professional, responsive, and always has solid ideas. If you're looking for someone who will be a real partner in growing your business, not just a web developer, I highly recommend Button Block."

KD

Kyle Dudgeon

Owner

Factory Direct Home Center

View Kyle's Review
"
★★★★★

"I worked with Ken about 12 years ago, and like then, he is ahead of the curve… which is where I need to be as a competitive business. The balance he has with his understanding of marketing, technology and social media allows me to cut out several steps in my quest to grow my business in the area of marketing via social media. With one simple suggestion that we applied, my business went from 10 Google Reviews over a 6 month period, to 68 in a 1 month period and our business exposure on Google shot up to the top in our industry… and, he has some much more to offer. I am confident within the next 6 months, my business will be the leader in my geographic area with his company's guidance."

TO

Todd Opacinch

Owner

The Culture Gym, Fort Wayne

View Todd's Review
"
★★★★★

"Button Block, LLC created me a very professional and very easy to use website, that has completely changed my business. Because of the work that Lucas did with my website my business has taken off!! He is very professional and easy to work with and would highly recommend him to anyone who is looking to have an effective website built."

AM

Adam Minnick

Owner

Minnick Lawn Care

View Adam's Review

Our Process

We follow a proven methodology to deliver exceptional results for every project.

1

Discovery

We learn about your business, goals, and requirements

2

Strategy

We develop a tailored plan to achieve your objectives

3

Implementation

We execute the plan with precision and expertise

4

Optimization

We continuously improve and refine for optimal results

Why Choose Button Block?

What makes us different from other agencies

Locally Based. Locally Focused.

Proudly serving Auburn, Fort Wayne, and Northeast Indiana businesses. We're not a faceless agency—we're your neighbors.

Local Expertise

We understand Northeast Indiana businesses because we are one. We know the market, the community, and what it takes to succeed here.

Based in Auburn, serving all of Northeast Indiana

Direct Access

Work directly with our founders—Ken and Lucas—not account managers or junior staff. Your project gets senior-level attention from day one.

Proven Results

Our clients see real, measurable improvements. We focus on outcomes that matter: more leads, more sales, more growth.

Modern Technology

We use cutting-edge tools and techniques while keeping things simple and maintainable. No unnecessary complexity.

Ready to get started?Let's discuss your project today.