Technical SEO
Optimize your website's technical foundation for better search engine visibility and performance
Ken Button
Technical Director
Technical SEO That Builds a Strong Foundation
Great content means nothing if search engines can't properly crawl, index, and understand your site. Technical SEO fixes the underlying issues that prevent your pages from ranking—slow load times, crawl errors, duplicate content, poor mobile experience, and structural problems that confuse search engines.
We audit your site's technical health and fix the issues that matter most. Site speed optimization, proper schema markup, canonical tags, XML sitemaps, robots directives—all the behind-the-scenes elements that help search engines love your site.
For Northeast Indiana businesses, technical SEO is especially important because you're competing against both local businesses and national sites. A technically sound website gives your great content the best possible chance to rank and attract customers.
“I'm a developer at heart, so technical SEO is where I get excited. It's like tuning an engine—small fixes can make huge differences.”
The Foundation Everything Else Builds On
Technical SEO is the invisible infrastructure that determines whether search engines can find, understand, and trust your site. For Northeast Indiana businesses competing in both local and national search, getting these fundamentals right is non-negotiable.
We audit every technical element — crawlability, indexing, site speed, mobile experience, structured data, and security — then fix what's holding you back. Because even the best content won't rank if search engines can't properly access it.
Key Benefits
- Improved search engine crawling and indexing
- Faster page load times
- Better mobile experience
- Enhanced website security
Why Choose Button Block for Technical SEO
Developer expertise combined with SEO knowledge
Proudly serving Auburn, Fort Wayne, and Northeast Indiana businesses. We're not a faceless agency—we're your neighbors.
Comprehensive Audits
We analyze every technical aspect of your site—crawlability, indexing, speed, mobile experience, and structured data—to identify what is holding you back.
Core Web Vitals
We optimize LCP, FID/INP, and CLS scores to meet Google performance standards and provide a better user experience that keeps visitors engaged.
Schema Implementation
Proper structured data markup helps search engines understand your content and can unlock rich snippets that boost click-through rates.
Developer Background
Our technical expertise means we do not just identify issues—we fix them. No handoffs to third parties.
Built by developers who understand search
Our Technical SEO Services
Site Speed Optimization
Improve your website's loading speed and performance
- Core Web Vitals optimization
- Image optimization
- Code minification
- Caching implementation
Mobile Optimization
Ensure your website performs well on all devices
- Responsive design check
- Mobile usability testing
- Viewport optimization
- Touch-friendly elements
Crawlability & Indexing
Help search engines better understand your site
- Robots.txt optimization
- XML sitemap creation
- Canonical tags
- Structured data implementation
Frequently Asked Questions
Common questions about technical SEO